-
Ethos, Pathos, Logos – The Art of Persuasion
Ethos, Pathos, Logos are three categories of the rhetoric triangle coined by Aristotle more than 2000 years ago. It is impressive that its concepts are still used today, especially in advertisement. Modern persuasion techniques has since evolved to be more specific, though the rhetoric triangle I believe, is still a great way to use as…
-
Practicing Structured Communications – Bill Gates Leaked Email on Installing Movie Maker
If you missed what “Structured Communications” is all about, please take a look here. Below is a leaked email from Bill Gates to Jim Alchin, the vice president of Consumer Division and couple of other executives. Bill Gates outlines his dissatisfaction as an end user experience when trying to install a single software called “Movie…
-
Structured Communication
Structured Communication style is an “effective” way of organising your ideas in a format that easily disperses information in a concise and easy to consume way.
-
Subscribe
Subscribed
Have a WordPress.com account? Log in now.
